finalized their new TV contracts as a 12-team league by inking new football and basketball syndication deals with Raycom/Jefferson
Pilot, the league announced Wednesday. With the new contracts, the ACC's TV coverage and revenue are now set through the
2010-2011 academic year.
Football contract: For the first time, Raycom Sports will partner with Jefferson Pilot Sports in producing ACC
football games for syndication (previously, only JP was involved in the football syndication package). The league will
offer 10 weeks of syndicated games in 2004 and 11 weeks in 2005, up from just eight weeks in prior years. The league
will also be able to offer split broadcasts of different games in different locales.
Raycom/JP will be able to choose games to televise after ABC and ESPN have selected games.
Though the value of the football package has not been reported by the conference, it is estimated by the USA Today to
be about $4 million per year, up from $1 million per year.
In reporting on the new contracts, the USA Today stated that Ken Haines, president and chief executive officer of
Raycom Sports, said the addition of Virginia Tech will increase the intensity of rivalries within the league's existing
geographic borders. He also said the additions of Miami and Boston College gives the league access to new markets,
creating a "dynamite syndicated football package."
Basketball contract: The ACC will receive $225 million over the next seven years from
Raycom/JP, an increase from
the previous contract's value of $210 million over the same time period. Raycom and Jefferson Pilot have been producing
ACC basketball games since 1982.
Unlike with football, Raycom and JP have first dibs on what games to broadcast, and they sell the rights to games
they don't select to ESPN and ABC.
A strong, lucrative partnership: Now that Raycom and Jefferson Pilot both have rights to football and basketball
games, it will allow them to market both sports together. ACC commissioner John Swofford praised Raycom/JP in statements
at the press conference announcing the deals, saying, "I don't know how any conference could've had over the past
22 years a better relationship with a television partner than our conference has had with Raycom and Jefferson
When the two syndication contracts are combined with the $258 million, 7-year deal signed last week with
ESPN/ABC for football, the league will now earn $511 million from TV rights fees over the next seven years. That equates
to $73 million per year, up from a previous total of approximately $53 million per year ($30 million for basketball, $23
million for football). On a per-team basis, the income is $6.1 million per year, up from $5.9 million as a nine-team
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